latest news

We keep you up-to-date with the online marketing industry along with the latest from topclick.

October 2015

  • happy halloween

    happy halloween

    Chloe Tebbutt | 29/10/15

    Pumpkin carving fun at topclick HQ today... Happy Halloween everyone!

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  • new website for wallderful

    new website for wallderful

    Chloe Tebbutt | 27/10/15

    The new website for Wallderful launched this week. Wallderful are a new e-commerce business dedicated to designing beautiful wall decals. They came to topclick as they needed an e-commerce website that was both beautiful and functional. Read more about the project in the case...

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  • 3 ways to create a successful ad campaign through feed optimisation

    3 ways to create a successful ad campaign through feed optimisation

    James Daniels | 26/10/15

    When it comes to Google shopping, merchants don’t have the ability to choose the keywords that their ads should appear for. Actually, Google automatically matches the titles used in your Google Shopping feed with user searches in Google, so your ad only appears...

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  • content marketing is changing - people are searching more for ‘why’ than ‘what’

    content marketing is changing - people are searching more for ‘why’ than ‘what’

    Admin | 19/10/15

    A recent Google report indicated that yearly searches topped one trillion in 2015. This implies that the billions of queries conducted by millions of people on a daily basis provide a way to learn, evaluate businesses, and make purchases based on the type of content they...

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  • first impressions count

    first impressions count

    Admin | 15/10/15

    The world is evolving daily, the industry of digital marketing is changing fast! People all over the globe are finding new ways to engage with their audience and new trends are forming. It is important for businesses and marketers to have a thorough idea of...

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  • bad seo habits that could be hurting your online marketing campaigns

    bad seo habits that could be hurting your online marketing campaigns

    Nadir Shaari | 12/10/15

    The success of any online business depends on how diligently the business owner or marketer works on search engine optimisation or SEO. Recent data from Outbrain suggests that search is the primary driver of traffic to content websites, and brings you 3 times more traffic than...

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  • how digital marketers can prepare themselves for halloween

    how digital marketers can prepare themselves for halloween

    Admin | 9/10/15

    Halloween is fast approaching. And since it is one of the most celebrated holidays, after Christmas and Easter, retailers and digital marketers should be stocking their shelves with costumes and candy and coming up with strategies to achieve their sales targets for the year as...

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  • google voice search now blazingly fast In google app

    google voice search now blazingly fast In google app

    Chloe Tebbutt | 5/10/15

    If you have ever used the Google Voice search within the Google app and hoped it could work in noisy places, or wished it would work faster, your wish has been granted. Google recently announced that they were adding new computational models that not only...

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