latest news

We keep you up-to-date with the online marketing industry along with the latest from topclick.

May 2016

  • maximising efficiency with the google page speed test tool

    maximising efficiency with the google page speed test tool

    Lee Halliday | 30/05/16

    If a site doesn’t load up within 5 seconds, most users will lose patience and click off. The efficiency of the loading time on your site is also a factor in page ranking and SEO. Add to this the fact that 50% of users will...

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  • four ways google tag manager can help your ppc

    four ways google tag manager can help your ppc

    Admin | 23/05/16

    Increasing efficiency often comes down to finding ways to save time that will impact both you and those with whom you work.   Here are 4 reasons why Google Tag Manager (GTM) is worth taking notice of.   1. Save time and cost The main HTML tags,...

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  • measuring performance of B2B brands on social media

    measuring performance of B2B brands on social media

    Admin | 16/05/16

    The days of LinkedIn being seen as the only worthwhile platform for business engagement are long gone. Sharing ideas, brand updates and other information, work very well for B2B social media and it’s a chance to engage with customers. To get an...

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  • new website for stickermoose

    new website for stickermoose

    Chloe Tebbutt | 11/05/16

    The new website for Stickermoose has just launched! This e-commerce custom sticker printing site has loads of cool features, including an online proofing system for customers to receive proofs, comment and approve before they are printed. You can view the whole site here.

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  • the 3 most important google ranking signals

    the 3 most important google ranking signals

    Admin | 9/05/16

    It is well-known that Google’s artificial intelligence system, known as RankBrain, significantly contributes to a searcher’s query. The two signals that are stronger, according to Andrey Lipattsev, the Search Quality Senior Strategist at Google Ireland, are content and inbound links. Most...

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  • a practical introduction to google analytics

    a practical introduction to google analytics

    Admin | 5/05/16

    Following the success of our January Kickstarter event with Google and Caprice, topclick decided to host a training event based on the feedback we received. We partnered with leading analytics experts, L3 Analytics, to run two dedicated training sessions for beginners in Google Analytics, on...

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