When topclick took on Howell Jones in November 2016, there were 1.3 million active keywords over 219 campaigns. topclick had to seamlessly take on the activity without disrupting the business. Media spend and ROI had remained static for previous months.
Historically over 100,000 clicks per month, topclick wanted to refine the quality of this traffic, leading us to a deep dive of search traffic and a restructure of the keyword strategy. As a Google premier partner we leveraged the relationship to help look at industry trends, applying budgets for newly identified converting campaigns, resulting in a step increase in opened and closed cases
“Great people to deal with.
TopClick stood out from the crowd and were way ahead of other shortlisted potential suppliers. We were impressed by their well-researched and personable presentations to us. Their service continues to deliver great results for us.”
Consultant Solicitor (non practising)