Ambican required a complete overhaul of their existing brand and website. The current site was functional but the user journey needed a rethink and the brand as a whole needed bringing up to date to push ahead of the competition.
The Lion has always been a fundamental part of the Ambican brand so we worked this into a new, contemporary style to work with the modern logotype. The new website is slick and simple to navigate with large products and a simple checkout process, making the user experience as intuitive as possible. The products themselves display large images which are isolated on white to add to the contemporary feel of the site.